When planning a web page, it is the obligation of the web site planner to give customers the best first impression and to make them feel good, just as a local store does.
A web site needs to be laid out to give your customers
the greatest ease of use and must be easy to maneuver with clearly marked areas of interest. Even if you have the greatest product in the world, a poorly designed web page will not convert visitors to sales.
While graphics are important, a good web page plan will consist of many noteworthy components such as the interface, convenience, the general layout, and the ease of navigation to necessary sections. A look at your local department or grocery store will show you how notably valuable signage and store planning is.
Can you visualize walking into a grocery store and not having signs showing where things are? Even with these signs, it can still be quite bothersome to find a specific item.
As with any quality web site plan, in addition to quality components to be employed, there are features that should be avoided in the interest of a great visitor experience. These items need to be used with caution, sparingly, and only when correct.
Text size and fonts – Consider your visitors carefully when picking fonts and text size. If your web site caters to an older crowd, a large and less fancy font will make understanding your site more pleasing to your visitors. Fancy fonts can be uncommonly hard to read.
It is normally better to increase the font size even if it means editing your copy, or perhaps placing more wisdom on a separate page. If your content can only be read with effort, or if it’s illegible, you will not be able to convert sales.
Popup windows – Used largely for advertising, popup windows tend to anger most visitors. In addition, with the introduction of popup blockers, many will not even be seen. Also, even if your popup message gets thru the blocker, your viewer can simply close the window down without even reading it.
If you have a very important message to share, it will certainly be more advantageous for you to put it on your landing page than to take a chance on it never being seen.
Background music – If you have a web site that promotes a band, a CD, or anything related to music, then background music can be applicable to play for your viewers.
Use this method with caution, and consider your plan carefully. First, not every page has to have music. Another good design option would be to play distinctive music adapted for certain web pages. Don’t have a valuable message only conveyed in your background audio since your users may have their speakers turned to low volume, or even off. Finally, consider that your visitors may still be on a dial up connection and will maybe leave your site if it takes an excessively long time to load your page with the music included.
It is a fact that you only get one chance to make a first impression. With careful design practices and considering how your customers will view and interact with your web site, you can create a terrific experience.
Kim McGugan is a photographer, writer, and researcher. For a limited time and few restrictions, she is offering Website Development Reviews. For more domain and website information, visit Captain Dave.
Read useful suggestions for website traffic – this is your own knowledge pack.